Website Tips

Here are our best pro tips of how to make your salon’s branding look perfect on your website. You put so much energy into perfecting your logo, color palette and fonts so that it felt authentic to you. Don’t let all of that hard work go to bust on your website! There are a few […]

It’s important to optimize your website photos for SEO before uploading anything to your website. Renaming your photos with relevant and descriptive keywords will make your website more searchable, and compressing the image size of your photos will help your website pages load faster. All of this optimizes your performance on search engines. Optimize your […]

Your photos can make or break your website. Here are our top 4 tips for your salon brand photoshoot, as well as a shot list you can take with you! This way you can make the most of how your website is portrayed to your dream guests. Click here to grab access to our private […]

Let’s talk about how a website will grow your business as a certified IBE® stylist. So you just got your IBE® extensions certification and now you’re ready and excited to really build your brand. A website that is polished and tailored to you can and should be an essential piece of your checklist as you […]

Lemme guess: your website isn’t converting and bringing you clients like you hoped it would? Here are the most common culprits I see for lack of conversion, and how you can fix them! The photos on your website are unprofessional, not on brand, or non-existent. People buy from people they trust, so give your website […]

Here are 8 end of year website updates to make sure you take care of to feel confident in your website as we move into the new year! Set a reminder on your calendar to update the copyright year in your website’s footer. Add any new projects to your portfolio (and remove any that are […]

Wondering what to do before you make your website? Grab a cup of coffee and take a seat in that cozy office chair, friend. You’ve come to the right place. Let’s walk through a scenario for a sec. — Buys website template— Gets really excited and immediately spends hours playing around with it— Realizes they […]

Here are six quick and easy ways to polish your website and feel confident as heck sending your potential clients to your website! 1. Portfolio Updates Add or update your recent work that aligns with the kind of work and clientele you’re trying to attract. Each new finished project or client is a new opportunity […]

In a world that’s forever changing and relying more and more on the internet to get what we need, it’s crucial for small businesses to transition from strictly word of mouth and traditional media outlets, to having a storefront online.