The F&W Blog

Working with Bethie on her all new brand and blog was truly a gift. I felt instantly connected to her sweet personality and how eloquent she spoke. She was truly so fun to work with and I couldn’t be more excited for her in this new season of her budding career as a photographer. I’m […]

I like to schedule a day in June and December to take a thorough look through my website and make sure everything is in check so that I know for a fact that my website is working in my favor over the coming months. I’ll be honest, I pop in more frequently than that to […]

Between managing your website, social media, online shop, client management and so much more, it’s important to have solid programs in place to make sure everything is running smoothly. Over the last few years, I’ve done a lot of playing around with different programs and figuring out what works for me. Entrepreneurship can tough, and […]

I may be biased, but I think that a custom, professional website design is the number one way to attract your ideal clients. Beautiful, consistent and polished design can go a long way, but what is the thing that’s going to hook them and turn them into buying clients? YOUR WEBSITE COPY. So what does […]

I can’t even begin to explain how much of a dream it was working with Magan on her brand and website revamp for Mint Magnolia Photography. When I first met her, I instantly was drawn in with her deep southern accent, but then her sweetness totally won me over! Magan has become a true friend […]

Today we’re celebrating the launch of the all new online home for Heather Dawn Events! When Heather first reached out to me, I was giddy at the idea of designing a website centered around what used to be my dream job as a teenager – a wedding and event planner. I was able to play […]

So an inquiry just found it’s way into your inbox. You’ve been dreaming of landing this exact type of client. You quickly turn right to your Word doc, Canva, or maybe even InDesign to throw together your PDF guide and send off to them. Then..crickets. Could it be that your PDF pricing proposal is actually […]

I used to never be a morning person. Am I now? Honestly, not really – if I could, I’d stay up all night working away. But over the last year, I’ve made it a priority to wake up earlier and be intentional about my morning routine, and I still plan to keep working on starting […]

We believe that every good brand starts with a mood board, is built referencing the mood board, then continues to thrive with a mood board. To have a mood board that’s strong and keeps you grounded to your brand with every single decision you make, we believe there are 4 key elements to include.   […]

Confession time: a few years ago, someone would say the word “podcast” and I thought they were talking about the Jon Tesh Radio Show or NPR. I saw the little purple app in my iPhone and wondered why it was even there. Guys, I didn’t even know what a podcast was.. please tell me I’m […]